06.27.2017 Webinar: Dynamic pricing is not enough. 3 strategies for managing demand in 2017-18.

06.27.2017 Webinar: Dynamic pricing is not enough. 3 strategies for managing demand in 2017-18.

Maybe you’re on auto-pilot with your dynamic pricing strategy. Maybe you’re considering dynamic pricing, but aren’t sure where to start.

Like many arts professionals, you’re trying to match pricing to audience demand. Perhaps you’re looking to grow revenue in order to finance that world premiere or new education initiative. TRG is a consulting firm that has helped hundreds of organizations with pricing. We’ll let you in on a secret: dynamic pricing alone is not enough to get you there.

In this hour-long webinar, we reveal our 3-pronged strategy for pricing and demand management. Managing revenue and demand is an ongoing discipline, not a “set-and-forget” tactic. Join Lory Bowman, Senior Consultant at TRG, to discover:

  • Why dynamic pricing alone might mean money left on the table
  • How inventory management, starting price points, and placement of pricing zones supercharge dynamic pricing
  • How real arts organizations are taking action to optimize their pricing strategy

Watch this webinar

To watch this webinar and access the slides, complete the form below:










Posted June 2, 2017




print




Upcoming Events

Professional Development Workshops

 

Killer Group Sales Campaigns - August 18, 2017; Online


Executive Summit in UK and Europe - September 28-29, 2017; Dublin, Ireland


Executive Summit in North America - October 12-13, 2017; Colorado Springs, CO

LEARN MORE

 

Conferences

Arts Marketing Association Conference - July 25-27, 2017; Belfast, NIR

Opera Europa Autumn Conference - October 1, 2017

American Museum Membership Conference - November 6-9, 2017; Seattle, WA

Americans for the Arts - National Arts Marketing Project (NAMP) - November 10-13, 2017; Memphis, TN



Admin Login