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Setting up performance triggers

This article will step you through the core workflows required to quickly manage your events through to Promoted status. Let's look at setting up performance triggers

Outcome: Automatically send recommendation emails to attendees of selected performances with recommended future shows

Steps:
  1. Access Performance Triggers
    1. Click "Triggers" in the top navigation
    2. View your upcoming performances (next 12 months)
  2. Enable Email Triggers
    1. Find the performance you want to trigger emails
    2. Check the box next to "Trigger emails"

Understanding the Process

  1. Timing - Emails send 3 hours after the performance starts
  2. Attendees receive AI-generated personalized recommendations
  3. Only promoted events appear in recommendation emails
  4. Campaigns run for 3 days after the performance