Raising the Curtain on Recovery
The latest benchmark report from TRG Arts, tracking the recovery of the performing arts market in the United Kingdom, 2018-24
organisations
million tickets
years of data
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Insights to help you lead with confidence.
As UK arts organisations navigate an increasingly uncertain economic landscape, making informed decisions has never been more critical. This new UK-specific benchmark report from TRG Arts, produced in partnership with Data Culture Change, offers powerful, data-led insights into the state of recovery across the performing arts sector.
Grounded in transactional data from 177 UK organisations, this report examines trends in performance supply, audience demand, and pricing, helping cultural leaders understand what’s changed, what’s working, and where risk still remains.
What's Inside the Report
Understand the real drivers behind the sector's recovery in the UK with a detailed analysis of the metrics that matter most. This report unpacks performance across the following areas:
Performance Supply
Tracks the total number of performances delivered by participating organisations each year.
Ticket Sales
Measures the volume of tickets sold, indicating audience demand across the sector.
Capacity Sold
Shows the percentage of available seats that were filled across all performances.
Inflation-Adjusted Ticket Revenue
Calculates total ticket income adjusted for inflation to assess real-term revenue change.
Average Ticket Price
Reports the average amount paid per ticket, reflecting spending behaviour and and change over time.
Sector Variation by Venue Type
Breaks down performance by organisation type and scale to reveal differences across the sector.

About TRG Arts
TRG Arts partners with arts and cultural organisations worldwide to grow revenue, build resilience, and deepen audience loyalty. With over 30 years of experience, they provide expert consultancy and data tools that optimise pricing, strengthen teams, and embed best practices. Their data-driven frameworks fuel financial success; supporting innovation, sustainability, and the communities these organisations serve. Thriving arts organisations make thriving communities.

About Data Culture Change
Data Culture Change (DCC) helps cultural organisations, practitioners, funders, and policymakers harness the power of data for a more resilient, inclusive and representative arts sector. Recognising that access to cultural opportunities is currently unequal, DCC believes that effective data use is a key tool to support meaningful change. By turning data into actionable insights, DCC supports organisations in becoming more reflective of the communities they serve
About the Arts & Culture Benchmark
The Arts & Culture Benchmark is one of the largest arts & culture data sources in the world. It allows participating organisations to track performance, compare peer results, and make smarter strategic decisions based on real-time transactional insight.
