Wednesday March 11, 2026

US and Canada Arts Trends Shaping 2026: Benchmark Briefing Webinar

In this webinar, TRG Arts Senior Consultant Brad Carlin explores key trends shaping the North American arts sector, analyzing 2025 performance data across ticket sales, contributed revenue, and audience behavior, and what these patterns suggest for organizations heading into 2026.

Drawing on insights from the Arts & Culture Benchmark, the session examines sector-wide data from organizations across the United States and Canada. It highlights where audience demand has strengthened, where challenges remain, and how behaviors around subscriptions, repeat attendance, and giving are evolving.

The briefing provides practical insights to help arts organizations understand the drivers behind their revenue performance and identify opportunities to strengthen resilience and deepen audience relationships in the year ahead.

What Is Your Data Telling You?

If you’d like to explore what these insights mean for your organization, and where the biggest opportunities may lie, we would be happy to help.

Book a conversation with us and we’ll walk through your audience data together to identify practical opportunities to strengthen relationships and grow revenue through 2026.