The benefits of a seamless and coordinated experience for your patrons mean a greater opportunity to deepen the relationship and that they will increase their investment in your mission.
When done correctly, a patron journey map:
At Patron Experience Mapping, attendees will:
Transforming 21st century organizations require four key areas to maintain resiliency.
Talent Lab workshops are active learning experiences. When you sign up, you should expect:
Due to the nature of this experience and to create a safe space for dialogue, we won’t provide a recording or deck after the workshop.
Since joining TRG in 2011, Adam Scurto has worked extensively with clients on issues related to marketing strategy, pricing and demand management, patron loyalty, and data analysis. He's delivered results for various clients across North America, including National Ballet of Canada, Alvin Ailey American Dance Theatre, Center Theatre Group, and more.
Director of Strategy