Outdated perspectives, revenue goals, and organizational structures only fuel this misguided mindset and leave revenue opportunities on the table.
It’s time to view consumers through a contemporary lens of holistic relationship-building. Marketing and development working in collaboration is a winning powerhouse strategy when campaigns are segmented for relationship optimization.
Why? Making consumers the focal point increases customer satisfaction, loyalty, and advocacy.
In this workshop, attendees will:
Transforming 21st century organizations require four key areas to maintain resiliency.
Talent Lab workshops are active learning experiences. When you sign up, you should expect:
Due to the nature of this experience and to create a safe space for dialogue, we won’t provide a recording or deck after the workshop.
Katie Hey joined TRG Arts in 2021. A UK ex-pat now based in Minneapolis, MN, Katie brings more than a decade of sales and fundraising experience to the role of Consulting Analyst. Using data as a road map, Katie works hand-in-hand with clients to maximize revenue to support the overall organizational mission. She enjoys balancing industry best practices with creative experiments to drive the most significant impact.
Before joining TRG Arts, Katie led fundraising efforts at the internationally recognized Playwrights' Center and the Guthrie Theater. Katie holds a Master's in Drama and Theater Studies from the University of Kent, Canterbury.
Jenny Cohn joined TRG Arts in 2021. This Iowa native, now Los Angeleno, began her theatre career as a props designer before transitioning to marketing and patron services for the past ten years at Boston Court Pasadena, 89.3 KPCC, and REDCAT. Her props career began at Totem Pole Playhouse and took her to Los Angeles Opera, Antaeus Theatre Company, Surflight Theatre, Everyman Theatre, Baltimore Center Stage, and many more.
As a Client Success Manager, Jenny supports clients in maximizing their data to understand audiences, increase revenue, and grow sustainability. Jenny holds a B.A in Theatre from Tulane University and credits Totem Pole Playhouse for giving her theatre profession its start.
Client Success Manager