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Talent Lab Workshop:

Usher in New Donors

Creating a Compelling Annual Fund Plan Reserve Your Spot

There is no mystery to capturing new donors: they come from within your database.

The Usher in New Donors workshop will share the latest practices for securing new donors by walking you through best benefit offerings, campaign strategies and segmentation, and retention essentials. You’ll hear case studies from the field and go away with tips and tactics to improve your donor acquisition results.

In this workshop, attendees will:

  • Understand why this should be a strategic focus.
  • Learn to identify which data points uncover the best leads to see future ROI.
  • Outline a campaign plan targeting mid-level donors.

This workshop is for mid-level managers and directors of a development team in the arts and cultural industry.

Price: $89
Length: 90 Minutes
Delivery: Online
Register Now

Finally, a workshop designed to grow your professional impact.

What You’ll Learn
Resiliency Areas of this Workshop
People- Centric Teams Optimizing an adaptive and forward- thinking approach to the structure, development, and retainment of teams. Consumer Relationships Engaging a community by attracting new and retaining existing consumers. Organizational Frameworks Systems and structures for organizations focused on feedback, planning and E.D.I. initiatives. Financial Stability Building sustainable revenue through cost mitigation, revenue optimization, and data-driven insights. Thriving Organizations

Transforming 21st century organizations require four key areas to maintain resiliency.

Key Outcomes

Talent Lab workshops are active learning experiences. When you sign up, you should expect:

  • To have honest conversations during breakout sessions.
  • To have your mobile phone available for workshop interactivity.
  • To take notes to share ideas learned with your teammates.

Due to the nature of this experience and to create a safe space for dialogue, we won’t provide a recording or deck after the workshop.

Your Faculty

Brooke Horejsi has over 25 years of experience in the field of creativity set off by an accidental discovery of a passion for the arts through a college class she took to fulfill a liberal arts requirement. Horejsi has BA degrees in Spanish, English and Theater, a MA in Arts Administration, and she has held management positions with both commercial and non-profit theater companies. Additionally, Brooke has worked in multi-disciplinary, campus-based presenting, most recently as the Assistant Dean for Art & Creative Engagement & Executive Director of UtahPresents at the University of Utah. Currently a Senior Consultant with TRG Arts, an international change agency committed to building thriving arts and cultural organizations, she has also served as adjunct faculty, grant panelist, advisor, and board member.

Having acquired a complicated Czech last name, Brooke cannot pronounce it with linguistic accuracy, but she does manage to spell it correctly 98.5% of the time.

Brooke Horejsi

Senior Consultant