Building Resilience in Museums: Lessons From Performing Arts
Date: Thursday, October 15
Time: 1pm ET
Learn what museums can take from performing arts to build stronger visitor relationships, grow reliable revenue, and make smarter decisions for the future.
The Time to Price Your 2027 Season Is Now
Date: Tuesday, October 20
Time: 12pm ET / 5pm BST
Your 2027 season may still feel a long way off, but many of the decisions that will determine what it earns, from how you scale your house to which seats you release and when, are being made now.
The Fourth Turning: What Comes Next for Arts & Culture?
Date: Thursday, October 28
Time: 5pm ET
If history moves in cycles, where are we now, and what does it mean for cultural organizations? Join TRG Arts CEO Jill Robinson and a panel of arts leaders for a candid conversation about this moment and the years ahead.
US and Canada Arts Trends Shaping 2027: Benchmark Briefing
Date: Tuesday, October 27
Time: 12:30pm ET
Join us for a look at the latest data from the Arts & Culture Benchmark. We'll share the latest trends in ticket sales, revenue, and audience behavior across the US and Canada, and what they mean for your 2027 planning.
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UK Arts Trends Shaping 2027: Benchmark Briefing
Date: Wednesday, 28 October
Time: 11:00am GMT
Join us for a look at the latest data from the UK Arts & Culture Benchmark. We'll share 2026 trends in ticket sales, contributed revenue and audience behaviour across the UK, and what they mean for your planning in 2027.
Turn Up the Heat on Your Holiday Season
Build demand earlier, create momentum, and set your holiday revenue up for success.
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Strengthen Your Annual Fund
Turn relationships into long-term support and unlock the full value of philanthropic giving at your organization.
Supercharge Your Single Ticket Revenue
Turn your on-sales into sustained revenue through smarter campaigns, investment, and segmentation.
Leading Through Pressure: A Framework for Arts Leaders
The session offers leaders a practical framework for prioritization, organizational alignment, and clearer decision-making in a time of increasing pressure and competing priorities.
US & Canada Arts Trends Shaping 2026: Benchmark Briefing Webinar
This 30-minute briefing offers practical insights from the Arts & Culture Benchmark to help North American arts organizations strengthen revenue resilience, deepen audience relationships, and turn sector data into informed action.
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UK Arts Trends Shaping 2026: Benchmark Briefing Webinar
This 30-minute briefing offers practical insights from the Arts & Culture Benchmark to help UK arts organisations strengthen revenue resilience, deepen audience relationships, and turn sector data into informed action.
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How to Manage Demand Without Defaulting to Discounts
Explore how the strategic management of demand helps you protect experience, maximize revenue, and shape behavior long before price becomes the default lever.
Make Every Single Ticket Count
This session will focus on tactics you can implement immediately to increase early sales, boost frequency, and maximize revenue through smart planning and coordinated execution.
2026 Subscription Success Starts Now
Discover how you can revitalize your subscription and membership programs using data-driven tactics that actually drive growth, loyalty, and long-term revenue.
Inflation-Busting Pricing Strategies for Your Next Season
In an economic climate where every seat and every dollar matters, smart pricing is mission-critical. This session focuses on how to plan your next season with pricing that keeps pace with inflation, aligns with demand, and grows both loyalty and yield.
This is Strategy with Seth Godin
At APAP|NYC, Seth Godin shares insights from his new book 'This is Strategy', offering a transformative framework for strategic thinking in arts & cultural leadership.
Reflections and Projections: A Data Driven Look Ahead for 2025
What key insights will shape the arts sector in 2025? Join TRG Arts' Eric Nelson and Andrew Cotlar for a data-packed webinar.
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Income and Impact: Refocusing your Campaigns to your Core Revenue
Do you know if your marketing activities are truly fueling your core revenue and strategic goals?
Sustaining the Advocates that Sustain You
Learn how as a sector we can steward our advocates and build resilient loyalty in our communities.
Second Date Strategies: Engaging your First Time Ticket Buyers
Learn proven tactics to keep those first-time ticket buyers coming back.
The Rhythm of Repeat Attendance
Strategies to Combat Customer Churn
Our latest research at TRG Arts reveals that first-timers might take as long as 18 to 24 months to return.
GenAI and the Arts
Jill Robinson explores ways the arts and cultural industry should utilize generative AI (GenAI) in everyday tasks to free up time and automate work.
Net Promoter System
Brad Carlin, Senior Consultant, shares a data-driven approach to collect and respond to customer feedback using the Net Promoter System.
The Loyalty Highway
Learn strategies, tools, and tactics to utilize for the new relationship-building needs of today.
Engaging Lapsed, Casual and First Time Audience Members
Hone your re-engagement strategies with data and examples from the field.
Dynamic Pricing is Not Enough
Explore why dynamic pricing and demand management is key to building lasting customer relationships, accessing new audiences, and maximizing revenue