New research shows the most price-sensitive audiences have greatest concern about a likely fall in disposable income A recent survey conducted by 38 theatres across the UK shows that concerns around the rising cost of living and its repercussions...

How can we change our organizational systems to fuel creativity’s impact on our bottom line?

I’m borrowing this title from author and my new acquaintance, Bill Deresiewicz. It’s taken from his recent article in Harper’s with that title, and I think it’s an apt description of the experiential spectrum of those of us working in the arts...

We’ve just celebrated a milestone at TRG Arts. For the first time in the company’s 25-year history, we’ve received outside investment to help catapult our impact for the arts, cultural and (small e) entertainment fields at a time when impact is the...

Agreement Provides Statista With Access to World’s Largest Global Arts and Cultural Consumer Dataset International arts management consultants TRG Arts and UK arts data specialists Purple Seven announce that they are partnering with Statista, a...

A Blockbuster alone won’t transform the loyalty of your audiences. Used purposefully and as part of a long-term strategic plan, that blockbuster can have a great part to play. The Background Northern Stage had aspirations to revolutionise their...

Despite widespread reports of the subscription’s decline, these loyalty programs continue to generate a large amount of revenue for performing arts organizations. Knowing what we know about audiences in 2016, what strategies are proven to help the...

The Situation: Royal Manitoba Theatre Centre (Royal MTC) was stable throughout the recession. However, the company saw a dip in patron-generated revenue in the 2011–12 season, attributed to changes in their entertainment landscape, including the...

Unsupported Dynamic Pricing: a condition that exists when the results of dynamic pricing mask the broader weaknesses of an organization’s prevailing and inadequate pricing strategy.