This content was first presented in February 2023 as part of The Future of Loyalty, a panel event hosted by Spektrix. Watch the full webinar and access resources here. Spektrix provides ticketing, marketing and fundraising CRM software for arts and...

I’m thinking about our arts and cultural sector’s recovery, and while there’s so much to consider, my mind keeps going back to four letters: R-F-M-G.

“It’s Not About You” isn’t the most inviting title for an article, but if you’re tired of not having enough demand for your programs, low volume of ticket sales, and a high rate of audience churn, you’ll want to keep reading. Grab the nearest...

The quality of your patron database stewardship has massive impact on the success or failure of every campaign and therefore, your revenue and long-term sustainability.

In our world of performing arts, pricing is always at the center of the conversation. You only need a quick search on social media to see that the discussion around price is also an emotional one.

Your Summer 2022 To-Do List: Order ticket stock Finalize season art Reactivate Data Center! Now that the industry seems to be stabilizing after the most volatile two years possible, we want to remind you that we’re here for you, and so is Data...

I’m musing about creativity in the arts and cultural sector right now…in fact, I’m a little preoccupied by it. In my last post I asked, “Do we lack the creative environment required to fuel the sector’s pandemic recovery? In a way that matches its...

If you have been considering a full suite consulting relationship with TRG Arts, you have seen the terms Progressive and Comprehensive Consulting, the two main consulting programs we offer.

Both marketing and development departments are responsible for deepening patron loyalty at arts organizations. When they work together, everyone wins.