Introduction Pantomime is a much-loved British tradition, delighting audiences young and old with its unique blend of comedy, music, and audience participation. To maximise the demand for panto productions in the UK, it's essential to employ the...

All Rise Ah subscription, the seldom lauded, oft derided pillar of revenue for ticketing businesses. The present sentiment, especially about fixed-seat subscription, is that it was good enough to get us here, but it’s well past time to move on. Move...

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This content was first presented in February 2023 as part of The Future of Loyalty, a panel event hosted by Spektrix. Watch the full webinar and access resources here. Spektrix provides ticketing, marketing and fundraising CRM software for arts and...

I’m thinking about our arts and cultural sector’s recovery, and while there’s so much to consider, my mind keeps going back to four letters: R-F-M-G.

“It’s Not About You” isn’t the most inviting title for an article, but if you’re tired of not having enough demand for your programs, low volume of ticket sales, and a high rate of audience churn, you’ll want to keep reading. Grab the nearest...

The quality of your patron database stewardship has massive impact on the success or failure of every campaign and therefore, your revenue and long-term sustainability.

Data Center Case Study Featuring Philadelphia Ballet Success in any job, project, or goal requires the right tools. For those whose job it is to build audiences for arts and cultural venues, we believe TRG Arts Data Center is the right tool. Whether...

How Round House Theatre found their audiences again by focusing on perception of success, inventory management and dynamic pricing. The Background In the fall of 2019, Round House Theatre, one of the DC area “Big Six” professional theatres, had just...

In our world of performing arts, pricing is always at the center of the conversation. You only need a quick search on social media to see that the discussion around price is also an emotional one.